Studio Akar Visual Narrative
We develop tailored content strategies to resonate deep into the core of your audience. Whether it’s B2C or B2B, we focus on authentic storytelling shorts & feature documentaries to forge deeper connections with an audience. By acknowledging the need for multi-channel marketing at the pre-production stage, we are able to streamline production to efficiently deliver effective content for multiple media platforms.
Shortmovie: NO 43
'N0 43' is a spontaneous unscripted mood short. It arose out of testing a new lens and the itch to create.
Cast: Aya Hayati & Nick Zimmermann
Directed & Shot by: Andrew Campbell & Nick Zimmermann
Editing & Colorcorrection: Nick Zimmermann
Music by Volor Flex
Timelaps: Busy Workers in Hong Kong
A Honk Kong construction site. Recorded during a rainy afternoon.
Filmed by: Nick Zimmermann
Music by: Void Pedal
Event Coverage: Sacred Theatre
Directed by: Andrew Campbell
Executive producer: Alex Joy
Written by: Penny Joy
Narrated by: Kartika Kepper
Technical Supervisor: Nick Zimmermann
Documentary: Pak Heru
This a great example of using a documentary as part of a marketing strategy.
The brand to be marketed is a soon to be build alternative healing retreat in Bali. Pak Heru will be a key figure within that retreat. Instead of only directly marketing the retreat we create a story around this key figure, Pak Heru, who is a healer from Jakarta that applies a healing technique developed by the Shaolin monks. We follow him around on his journey from a former clinic in Sukabumi to Bali, portray him as a person who is dedicated to heal people and mix in a number of patient stories and their successful recovery.
The end result will be an interesting stand alone documentary that will be distributed among various fitting media outlets. The people that it will be drawn to watch it will no doubt be potential guests of the retreat.
Together with an outreach program that uses strategically placed short versions of the documentary into blog articles to generate leads we will nurture these leads through the funnel until become sales qualified leads that can be directed to the retreats sales outlets.